💄 Cosmetics & Skincare

Import Cosmetics to China: The Complete Guide

China is the world's second-largest cosmetics market. But getting your products there requires navigating NMPA regulations. Here's everything you need to know.

$80B+
Market Size (2024)
3-12
Months Timeline
$3-15K
Cost per SKU

📋 Two Categories, Two Paths

China classifies cosmetics into two categories with different regulatory requirements. Getting this right is critical.

Easier Path

General Cosmetics (普通化妆品)

Filing (备案) required

  • Skincare (non-whitening)
  • Makeup
  • Perfume
  • Hair care (non-dye)
  • Nail products

Timeline: 3-6 months
Cost: $3,000-5,000/SKU

Stricter Path

Special-Use Cosmetics (特殊化妆品)

Registration (注册) required

  • Sunscreen (SPF claims)
  • Whitening/brightening
  • Hair dye
  • Perm products
  • Anti-hair loss
  • Anti-acne (some claims)

Timeline: 12-18 months
Cost: $8,000-20,000/SKU

⏱️ Registration Timeline

Here's what to expect for general cosmetics filing (the most common path):

1. Appoint Domestic Responsible Person (境内责任人)

Week 1-2

A Chinese entity must be legally responsible for your products. This can be your subsidiary, a distributor, or a service agency.

2. Prepare Product Dossier

Week 2-4

Compile formulation details, safety data, product specifications, and manufacturing quality documents.

3. Safety Assessment

Week 3-5

A qualified safety assessor reviews ingredients and prepares the mandatory safety assessment report.

4. Submit Filing Application

Week 5-6

Submit through NMPA's online system. Filing is reviewed by provincial authorities.

5. Filing Approval

Week 6-12

If approved, you receive a filing number that must appear on Chinese labels.

6. Label Design & Production

Week 12-14

Design compliant Chinese labels, produce, and prepare for import.

💰 Cost Breakdown

Item General Cosmetics Special-Use
Safety Assessment $800-1,500 $1,500-3,000
Lab Testing (if needed) $500-2,000 $3,000-8,000
Filing/Registration Fee $1,000-2,000 $3,000-5,000
Responsible Person (annual) $1,500-3,000 $1,500-3,000
Label Design $200-500 $200-500
Total Estimate (per SKU) $3,000-8,000 $10,000-20,000

⚠️ Common Mistakes to Avoid

❌ Misclassifying Your Product

Treating a "special-use" product (like sunscreen) as "general" leads to rejected applications and wasted time.

✅ Solution: Get professional classification assessment before starting.

❌ Incomplete Ingredient Documentation

Missing CAS numbers, INCI names, or supplier COAs can halt your application.

✅ Solution: Prepare complete ingredient dossiers upfront with all technical data.

❌ Using Prohibited Ingredients

China's banned/restricted ingredient list differs from EU/US. Some common Western ingredients are prohibited.

✅ Solution: Screen your formula against China's Cosmetics Safety Technical Standard (2015 edition).

❌ Labeling Non-Compliance

Labels missing required information or with incorrect translations get rejected at customs.

✅ Solution: Use native Chinese speakers and ensure all mandatory elements are present.

📄 Required Documents

Product Formulation

Complete ingredient list with percentages, INCI names, CAS numbers

Manufacturing Certificate

GMP certificate or equivalent from country of origin

Free Sale Certificate

Proof product is legally sold in origin country

Safety Assessment Report

Prepared by qualified Chinese safety assessor

Product Specifications

Physical/chemical properties, quality standards

Original Labels

Current product labels in original language

Power of Attorney

Authorizing the Domestic Responsible Person to act on your behalf

Frequently Asked Questions

Is animal testing still required in China?
For imported general cosmetics, animal testing is no longer mandatory as of 2021 if certain conditions are met (including providing safety assessment data). However, special-use cosmetics and products sold in physical retail may still require animal testing in some cases.
Can I sell through cross-border e-commerce without NMPA filing?
Yes, cross-border e-commerce (CBEC) platforms like Tmall Global allow sales without full NMPA registration, but with limitations on marketing claims, sales volume caps, and platform-specific requirements.
How long does NMPA filing last?
General cosmetics filing is valid indefinitely as long as you maintain the Domestic Responsible Person arrangement. Special-use cosmetics registration is valid for 5 years and needs renewal.
What happens if my formula changes?
Any formula change (even minor ones) requires a new filing or registration. You cannot sell the updated product until the new approval is obtained.

Ready to Enter China's Cosmetics Market?

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